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The ability to listen actively; to impart thoughts, views, information, and ideas persuasively and adaptively.

*This competency is part of the Management and Leadership Competencies at UF

Behavior Statements

Proficiency Level 1 - Basic understanding

Speaks/writes using correct language, mechanics, and gestures.

Describes non-verbal behaviors that influence the interpretation of the message.

Cites examples of effective and ineffective communications.

Explains the importance of effective business communication.

Proficiency Level 2 - Working experience

Makes oral presentations and writes reports needed for own work.

Avoids technical jargon when inappropriate.

Looks for and considers non-verbal cues from individuals and groups.

Listens to feedback without defensiveness and uses it for own communication effectiveness.

Delivers helpful feedback that focuses on behaviors without offending the recipient.

Proficiency Level 3 - Extensive experience

Communicates well downward, upward, and outward.

Employs appropriate methods of persuasion when soliciting agreement.

Maintains focus on the topic at hand.

Adapts documents and presentations for the intended audience.

Reviews others' writing or presentations and provides feedback and coaching.

Demonstrates both empathy and assertiveness when communicating a need or defending a position.

Proficiency Level 4 - Subject matter depth and breadth

Communicates effectively with diverse audiences, using appropriate media and language.

Ensures important messages are clearly understood.

Writes reports, articles, or books for distribution to the business or professional community.

Works to create a climate that values and rewards good oral and written communication.

Coaches others on methods of improving their own communications.

Monitors developments in communications tools for potential use by organization.

Interview Questions

  • Tell me about a time that you had to present the same information to two different audiences. How did you tailor your message?
  • How do you make sure that your audience has received and understood the message you are trying to convey?
  • How have you helped others improve their communication skills?
  • Tell me about any reports, articles, or books that you have published that relate to your profession.

Titles with Shared Competencies

Assistant Dean Assistant Dean, Student Affairs Assistant Director, Academic Advising Assistant Director, Academic Support Services Assistant Director, Accounting Assistant Director, Administrative Services Assistant Director, Admissions Assistant Director, Analytic Services Assistant Director, Business Services Assistant Director, Career Services Assistant Director, Child Development Assistant Director, Clinical Research Assistant Director, Communications Assistant Director, Conferences Assistant Director, Data Management Assistant Director, Education or Training Programs Assistant Director, Emergency Management Assistant Director, Environmental Health & Safety Assistant Director, Facilities Operations Assistant Director, Finance Assistant Director, Florida Agricultural Experiment Station Assistant Director, Health Care Administration Assistant Director, Human Resources Assistant Director, Marketing Assistant Director, Multipurpose Facility Assistant Director, Museum Operations Assistant Director, Operations Assistant Director, Physical Security Assistant Director, Procurement Assistant Director, Public/Governmental Relations Assistant Director, Real Estate Assistant Director, Research Administration Assistant Director, Safety & Security Assistant Director, Student Affairs Assistant Director, Student Financial Aid Assistant Director, Technology Licensing Assistant Director, University Budgets Assistant Director, University Housing Assistant Director, University Housing Operations Assistant Director, University Housing Residence Life Assistant Director, University Press Assistant University Registrar Associate Dean, Administrative Affairs Associate Dean, Student Affairs Associate Director, Academic Advising Associate Director, Academic Support Services Associate Director, Accounting Associate Director, Administrative Services Associate Director, Admissions Associate Director, Analytic Services Associate Director, Business Services Associate Director, Career Services Associate Director, Child Development Associate Director, Clinical Research Associate Director, Communications Associate Director, Data Management Associate Director, Education or Training Programs Associate Director, Environmental Health & Safety Associate Director, Facilities Operations Associate Director, Finance Associate Director, Health Care Administration Associate Director, Human Resources Associate Director, IT Associate Director, Marketing Associate Director, Museum Operations Associate Director, Operations Associate Director, Procurement Associate Director, Public/Governmental Relations Associate Director, Research Administration Associate Director, Safety & Security Associate Director, Student Affairs Associate Director, Student Financial Aid Associate Director, Student Legal Services Associate Director, Technology Licensing Associate Director, University Housing Associate Director, University Housing Operations Associate Director, University Housing Residence Life Associate Director, University Press Associate University Registrar Chief Information Security Officer Controller Director, Academic Advising Director, Academic Support Services Director, Accounting Director, Administrative Services Director, Admissions Director, Analytic Services Director, Audits Director, Business Services Director, Campus Human Resources Director, Campus IT Director, Career Services Director, Child Development Director, Clinical Research Director, Collaborative Initiatives Director, Communications Director, Education or Training Programs Director, Environmental Health & Safety Director, Facilities Operations Director, Finance Director, Health Care Administration Director, Human Resources Director, Investigations Director, IT Director, LibraryPress Director, Marketing Director, Multipurpose Facility Director, Museum Operations Director, Operations Director, Procurement Director, Public Records Director, Public/Governmental Relations Director, Real Estate Director, Research Administration Director, Safety & Security Director, Sales & Marketing Director, Student Affairs Director, Student Financial Aid Director, Student Legal Services Director, Sustainability Director, University Budgets Director, University Housing Director, University Housing Operations Director, University Housing Residence Life Director, University Press Director, Utilities/Energy Thermal Production Executive Director Financial Officer, SIP Manager, Academic Support Services Manager, Accounting Manager, Assets Manager, Benefits Manager, Box Office Manager, Clinical Research Manager, Employee Relations Manager, Farm Manager, Finance Manager, Genetic Counseling Manager, Health Care Administration Manager, Health Information Manager, Hotel Manager, Human Resources Manager, Human Resources Processing & Records Manager, Immigration Services Manager, Internal Audits Manager, IT Manager, Marine Facilities & Operations Manager, Operations Manager, Postal Services Manager, Procurement Manager, Public/Governmental Relations Manager, Transportation Manager, University Records Manager, Warehouse/Stores Senior Director, Facilities Operations Senior Director, IT Senior Director, Student Affairs Superintendent, Custodial Superintendent, Grounds Superintendent, Maintenance University Architect University Registrar